The original photograph is by O.D. Goetze. The postcard was published by F. Matheson who owned a General Merchandise store (which also functioned as the post office) in Wrangell. Mattheson arranged for a series of postcards to be produced and sold as souvenir items in his store. See also bbf00469, Bessie Bartlett Frankel's photo album of her travels along the Alaskan coast to many of these same sites.