The original photograph is by O.D. Goetze. This specific pole is important for Tlingit history, raised by Chief Shakes for his nephew, Kaukish. It depicts the transformational figure of a fisherman who became an eagle. The postcard was published by F. Matheson who onwed a General Merchandise store (which also functioned as the post office) in Wrangell. Mattheson arranged for a series of postcards to be produced and sold as souvenir items in his store. See also