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Innovation: it’s worth the risk
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Innovation: it’s worth the risk
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Description
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Title
Innovation
:
it’s
worth
the
risk
Creator
Drucker
,
Peter
F
.
(Peter
Ferdinand)
,
1909-2005
;
Jadhav
,
Arvind
;
Alexander
,
Al
;
Wadlington
,
Joyce
Contributors
American
Management
Association
Subject - LCSH
American Management Association
GTE Corporation
Travelers Insurance Companies
Digital Equipment Corporation
Management
Subject - Local
Jadhav, Arvind
Wadlington, Joyce
Alexander, Al
Innovation
Description
Peter
F
.
Drucker
introduces
the
video
,
“Innovation
:
It’s
Worth
the
Risk,”
which
was
produced
by the
American
Management
Association
.
Drucker
discusses
America
as an
entrepreneurial
society
. He
talks
about
how
existing
businesses
are
embracing
innovation
and
moving
forward
in
products
and
ideas
.
Several
executives
from
companies
such
as the
GTE
Corporation
,
Travelers
Insurance
Company
, and
Digital
Equipment
Corporation
discuss
ways
they have
improved
their
business
practices
.
Arvind
Jadhav
, the
vice
president
of the
GTE
Corporation
discusses
how he
created
a
new
messaging
system
. The
vice
president
of
Travelers
Insurance
,
Al
Alexander
,
talks
about
how he
created
a
new
financial
system
for the
company
. And
finally
Joyce
Wadlington
, a
manager
for the
Digital
Equipment
Corporation
,
shares
how she was
able
to
promote
innovation
through
communication
in the
workplace
.
Publisher
The Drucker Institute
Date
1986
Language
eng
Source
Color videocassette; Innovation: It’s Worth the Risk; American Management Association; tape 1 of 1; ¾ inch VHS cassette.
Collection
Drucker
Archives
-
http://ccdl.libraries.claremont.edu/col/dac
Rights
All rights are retained by The Drucker Institute. For permission to use this item, contact The Drucker Institute,
http://www.thedruckerinstitute.org
Type
Moving Image
Format
video/f4v
Running time
00:28:13
Object File Name
dac01547
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