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EMGT 364 the change leader, 2001-01-27
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EMGT 364 the change leader, 2001-01-27
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Title
EMGT
364
the
change
leader
,
2001-01-27
Creator
Drucker
,
Peter
F
.
(Peter
Ferdinand)
,
1909-2005
Subject - LCSH
Lectures and lecturing
Management
Edsel automobile
General Motors Corporation
Customer services
Hewlett-Packard Company
Caterpillar Inc.
Deregulation
Electricity
Medical care
Aspirin
Description
During
Peter
Drucker’s
lecture
regarding
the
change
leader
he
begins
by
suggesting
to his
students
that they
examine
their
organizations
by
asking
the
question
: If
you
were not
already
doing
what
you
are
doing
, and
started
fresh
would
you
continue
doing
things
the
way
you
are
doing
them? He then
discusses
the
purpose
of
service
, and
customer
service
and
uses
the
companies
of
Hewlett-Packard
and
Caterpillar
as
examples
. He then
begins
a
discussion
that
stresses
the
importance
of
leading
change
rather
than
trying
to
catch
up
with
change
using
deregulation
and
electricity
as an
analogy
. From there he
begins
to
discuss
the
health
care
system
in the
United
States
and
compares
it
to those in
other
countries
.
Later
in the
lecture
he
discusses
the
founding
of
General
Motors
and the
Ford
Edsel
,
explaining
how the
Edsel
was
one
of the
biggest
disasters
of
automobile
history
despite
its
superior
design
. Also in this
lecture
Drucker
shares
the
history
of
aspirin
.
Publisher
The Drucker Institute
Date
2001-01-27
Language
eng
Notes
Audio
goes
out
at
00:38:36
and
resumes
at
00:39:10
Source
Color videocassette: Peter F. Drucker Graduate School of Management Claremont Graduate University, 01/27/01 The Change Leader, Box 92; ¾ inch VHS cassette
Collection
Drucker
Archives
-
http://ccdl.libraries.claremont.edu/col/dac
Rights
All rights are retained by The Drucker Institute. For permission to use this item, contact The Drucker Institute,
http://www.thedruckerinstitute.org
Type
Moving Image
Format
video/f4v
Running time
01:57:10
Object File Name
dac01162
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