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David Kusek interview, 2005 March 30
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David Kusek interview, 2005 March 30
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Title
David
Kusek
interview
,
2005
March
30
Interviewee
Kusek, David, 1955-
Leonhard, Gerd, 1961-
Interviewer
Martinson
,
Connie
Book Title
The future of music : manifesto for the digital music revolution
Subject
Sound recording industry
Music trade
Description
David
Kusek
and
Gerd
Leonhard
discuss
their
book
,
“The
Future
of
Music.”
They
begin
by
explaining
that they
foresee
a
future
where
music
is
omnipresent
like
water
and the
choice
of
access
to
music
might
be
between
turning
on the
faucet
for
tap
water
or
buying
designer
bottle
water
. They
go
on to
argue
that the
record
industry
is
dying
whereas
the
music
industry
is
as
healthy
as
ever
, with
limitless
possibilities
for
change
and
growth
because
of the
Internet
and the
digitization
of
music
.
Kusek
and
Leonhard
discuss
how
radio
is
no
longer
the
main
way
that
people
discover
new
music
, and that in a
world
where
artists
are
brands
,
entertainment
is
the
main
attraction
. They also
predict
that
file
sharing
could
be the
savior
of the
music
industry
. Also in this
interview
both
authors
share
their
background
and
experience
in
music
.
David
Kusek
is
Vice-President
of
Berklee
Media
, the
continuing
education
division
of the
Berklee
College
of
Music
in
Boston
,
Massachusetts
.
Gerd
Leonhard
is
a
graduate
of
Berklee
College
and a
working
music
futurist
who
resides
in
Switzerland
.
Publisher
The Drucker Institute
Date
2005-03-30
Language
eng
Source
Betacam tape.
Collection
Connie
Martinson
Talks
Books
-
http://ccdl.libraries.claremont.edu/col/cmt
Rights
All rights are retained by The Drucker Institute. For permission to use this item, contact The Drucker Institute,
http://www.thedruckerinstitute.com
Type
Moving Image
Format
video/f4v
Duration
00:28:30
Object File Name
cmt00383
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