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Leonard Goldenson interview, 1991 February
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Leonard Goldenson interview, 1991 February
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Title
Leonard
Goldenson
interview
,
1991
February
Interviewee
Goldenson, Leonard H.
Interviewer
Martinson
,
Connie
Book Title
Beating the odds : the untold story behind the rise of ABC
Subject
Television broadcasting - United States
American Broadcasting Company
Goldenson, Leonard H.
Coverage - Temporal
Twentieth
century
Coverage - Spatial
United
States
Description
Leonard
Goldenson
discusses
his
book
,
“Beating
the
Odds.”
He
begins
by
explaining
that the
book
is
about
the
behind
the
scenes
story
of the
rise
of the
ABC
network
. He
discusses
his
role
as the
founder
of
ABC
and what
led
him to
foresee
a
market
for
another
television
network
. He
shares
his
thoughts
on the
idea
of
mass
appeal
and "
targeting
the
lowest
common
denominator.
" He
goes
on to
explain
how he
saw
the
need
to
bring
Hollywood
into
television
and his
memories
of
playing
poker
with
such
legends
as
Sam
Goldwyn
, and
Jack
Warner
.
Goldenson
also
discusses
how
ABC
came
to
embrace
sports
as
one
of its
main
programming
focuses
. Also in this
interview
he
explains
his
former
plans
for the
expansion
of
television
in the
Middle
East
and his
failed
attempts
to
meet
with the
heads
of
states
abroad
.
Publisher
The Drucker Institute
Date
1991-02
Language
eng
Source
U-matic tape
Collection
Connie
Martinson
Talks
Books
-
http://ccdl.libraries.claremont.edu/col/cmt
Rights
All rights are retained by The Drucker Institute. For permission to use this item, contact The Drucker Institute,
http://www.thedruckerinstitute.com
Type
Moving Image
Format
video/f4v
Duration
00:25:34
Object File Name
cmt00257
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