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You've searched: Drucker Archives

  • All fields: Marketing
(100 results)



Display: 20

    • Press release, Peter Drucker to be honored by the Salvation Army

    • Authorship; Awards; Award presentations; Claremont Graduate University; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Salvation Army
    • A press release written by the Office of Marketing and Communications at Claremont Graduate University announcing the Evangeline Booth Award ceremony to honor Drucker for his service to the Salvation Army.
    • The leadership edge, 1996-11-13, part 2

    • Drucker, Peter F. (Peter Ferdinand), 1909-2005; Kami, Michael J., 1922-; Executives; United States. Internal Revenue Service; Motorola, inc.; Boxer, Joe; Communication; Electronic commerce; Branding (Marketing); Leadership; Charisma (Personality...
    • Al Brooke, of the Internal Revenue Service, Richard Wintermantel of Motorola, and Nicholas Graham, of the Joe Boxer Corporation, share their experiences and insights to help you lead successfully. Peter Drucker and Mike Kami join the roundtable...
    • Correspondence from Atsuo Ueda to Peter Drucker, 2002-02-25

    • Letters; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Ueda, Atsuo, 1938-; Publishers and publishing; Books; Authorship; Population; Manuscripts; Lectures and lecturing; Universities and colleges
    • Atsuo Ueda writes Peter Drucker asking if he could give Diamond and its readers his message (introduction) to Japanese readers. Ueda includes statistics on population and says that Diamond started marketing of Corpedia e-learning. Ueda goes on to...
    • Correspondence from Atsuo Ueda to Peter Drucker, 2004-08-10

    • Letters; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Ueda, Atsuo, 1938-; Books; Publishers and publishing; Quotations; College teachers; Universities and colleges; Translations; Publicity; Interviews; Nihon Keizai Shinbunsha; Knowledge workers
    • Atsuo Ueda writes Peter Drucker discussing some new books on Drucker by Japanese publishers. He reports that Hakuhodo and Canon have given up on the knowledge society project, and that there is excitement over Drucker's serial column appearance...
    • Correspondence from Atsuo Ueda to Peter Drucker, 2003-06-25

    • Letters; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Ueda, Atsuo, 1938-; Learning; Publishers and publishing; Books; Authorship; Tables of contents; Magazines
    • Atsuo Ueda writes Peter Drucker saying that he has finished his classes on management successfully, and that he will have classes on society in October and September. He goes on to discuss the plan to publish four books with Drucker's sayings and...
    • Correspondence from Atsuo Ueda to Peter Drucker, 2000-07-10

    • Letters; Ueda, Atsuo, 1938-; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Tables of contents; Authorship; Books; Management
    • Atsuo Ueda writes Peter Drucker saying that he is sending the table of contents, editor's afterword, and the bibliography of volume 2. The table of contents from "The Essential Drucker on Management" is dated as of July 10, 2000.
    • Correspondence from Atsuo Ueda to Peter Drucker, 2002-10-22

    • Letters; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Ueda, Atsuo, 1938-; Books; Bookstores; Authorship; Publishers and publishing; Lectures and lecturing; Industrial designers; Newspapers; Translations; Japan; Schools; Itō, Hirobumi,...
    • Atsuo Ueda writes Peter Drucker saying that Japan is experiencing a Drucker boom with Drucker books in bookstores and lectures about him occurring. He informs Drucker that he still lectures on him almost every week. Ueda goes on to translate an...
    • Correspondence from Atsuo Ueda to Peter Drucker, 2002-10-22

    • Letters; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Ueda, Atsuo, 1938-; Books; Bookstores; Authorship; Publishers and publishing; Lectures and lecturing; Industrial designers; Newspapers; Translations; Japan; Schools; Itō, Hirobumi,...
    • Atsuo Ueda writes Peter Drucker saying that Japan is experiencing a Drucker boom with Drucker books in bookstores and lectures about him occurring. He informs Drucker that he still lectures on him almost every week. Ueda goes on to translate an...
    • Correspondence from Atsuo Ueda to Peter Drucker, 2000-07-24

    • Letters; Ueda, Atsuo, 1938-; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Authorship; Publishers and publishing; Translations; Books; Video recordings; Nihon Hōsō Kyōkai; Management; Branding (Marketing)
    • Atsuo Ueda writes Peter Drucker saying that Mr. Mitachi, chief editor of Diamond, has told him about Drucker's kind offer. Ueda informs Drucker on the projects he is working on and how he enjoyed the NHK (Nihon Hōsō Kyōka) program Drucker was...
    • Correspondence from Atsuo Ueda to Peter Drucker, 2000-05-29

    • Letters; Ueda, Atsuo, 1938-; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Authorship; Books; Translations; Titles of books; Publishers and publishing; Nihon Hōsō Kyōkai; Elections; Manuscripts
    • Atsuo Ueda writes Peter Drucker sharing with him the series titles and subtitles of of the Japanese versions of Drucker's works. He informs Drucker that because of the elections of the House of Representatives, NHK (Nihon Hōsō Kyōkai) was...
    • Correspondence from Atsuo Ueda to Peter Drucker, 2003-04-02

    • Letters; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Ueda, Atsuo, 1938-; Magazines; Authorship
    • Atsuo Ueda writes Peter Drucker thanking him for his permission to use Drucker's words in his column. He asks Drucker if he could provide an introduction for the first volume on individuals. Ueda goes on to list various topics that he is...
    • Correspondence from Atsuo Ueda to Peter Drucker, 2003-04-02

    • Letters; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Ueda, Atsuo, 1938-; Magazines; Authorship
    • Atsuo Ueda writes Peter Drucker thanking him for his permission to use Drucker's words in his column. He asks Drucker if he could provide an introduction for the first volume on individuals. Ueda goes on to list various topics that he is...
    • Correspondence from Atsuo Ueda to Peter Drucker, 2003-07-04

    • Letters; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Ueda, Atsuo, 1938-; Authorship; Books; Tables of contents; Lectures and lecturing; Retirement
    • Atsuo Ueda writes Peter Drucker thanking him for the foreword of "Drucker Sayings on Management." He goes on to talk about his lecture of Drucker and his work, and on Cartesian old worldview.
    • Correspondence from Atsuo Ueda to Peter Drucker, 2002-03-11

    • Letters; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Ueda, Atsuo, 1938-; Books; Authorship; Publishers and publishing; Translations; Interviews; Lectures and lecturing; Awards; Risk management; Risk; Associations, institutions, etc.; Business...
    • Atsuo Ueda writes Peter Drucker thanking him for the introduction to Japanese readers. He says that Diamond has informed him of the additional reprinting of two of Drucker's works. Ueda shares that he received an award from the Association of...
    • Information-based organization, 1997-11-22, tape 2

    • Lectures and lecturing; Manufactures; Branding (Marketing); Beer; Marketing; Bottled water; Coors Brewing Company
    • Bob Schulze, a student in Peter Drucker’s course on the information-based organization, discusses his business, Premium Distributing Company. He talks about the decline in his market and the Coors brand. Drucker states that distributors cannot...
    • American Marketing Association award

    • American Marketing Association; Awards; Plaques, plaquettes
    • Drucker receives the Paul D. Converse award for his outstanding contribution to the science in marketing for his work, "The Practice of Management," by the American Marketing Association. The plaque is dated 1975.
    • The effective manager, 1998-04-25, tape 1

    • Lectures and lecturing; Management; Toyota automobiles; American Honda Motor Company
    • During Peter Drucker’s lecture regarding the effective manager he begins by explaining that one of the great weaknesses of traditional management is that it is inwardly focused. He then defines the word “marketing” as the way to look at your...
    • Peter Drucker lectures, 1980-04-23, cassette 5, side 2

    • Lectures and lecturing; Friedman, Irving Sigmund, 1915-; Marketing; Wages; Stock exchanges; Banks and banking; Unemployment insurance; Japan
    • During Peter Drucker’s lecture, he discusses: management decisions and stock market price, trustees of enterprises, large business ownership in developed countries by intermediaries such as banks, and the development of unemployment compensation.
    • Peter Drucker lectures, 1980-04-23, cassette 4, side 1

    • Lectures and lecturing; Friedman, Irving Sigmund, 1915-; Capital; Management; Marketing; International finance; Money; Foreign exchange rates; Balance of payments; Japan
    • During Peter Drucker’s lecture, he discusses: the pressure on capital formation and the continuing high costs of capital, marketing as largely knowledge and not investment, and rethinking top management. During Irving Friedman’s lecture, he...

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