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You've searched: Drucker Archives

  • All fields: Consumers
(33 results)



Display: 20

    • Correspondence from Atsuo Ueda to Peter Drucker, 1998-09-11

    • Letters; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Ueda, Atsuo, 1938-; Authorship; Books; Translations; Publishers and publishing; Manuscripts; Keizai Kōhō Sentā (Tokyo, Japan); Universities and colleges; Nihon Keizai Dantai Rengōkai
    • Atsuo Ueda writes Peter Drucker explaining his book translation process. He goes on to discuss raising money for a new college and the difference in Japanese book structure versus the way Drucker structures his books. In the postscript, he talks...
    • Interview with A.G. Lafley

    • Drucker, Peter F. (Peter Ferdinand), 1909-2005; Interviews; Procter & Gamble Company; Ruth, Babe, 1895-1948; General Electric Company; Chase Manhattan Bank; Knowledge workers; Consumers; Brand name products; Lafley, A. G. (Alan G.)
    • A.G. Lafley, CEO of Proctor and Gamble, is interviewed regarding his relationship with Peter Drucker. He begins the interview by comparing Peter Drucker to Babe Ruth because of Drucker’s longevity, high standards, and sustained excellence. Lafley...
    • 1978 course lectures, tape 1 - side b, 1978-01-31

    • Drucker, Peter F. (Peter Ferdinand), 1909-2005; Lectures and lecturing; Nuns; Religion; Catholic Church; Hospitals; Nurses; Trusts and trustees; Medical care; Physicians; Political science; Management; Business; Erie Railroad Company; Railroads;...
    • This is side B of the first tape of recordings of a course taught by Peter Drucker in 1978. This was recorded on January 31. In this section, he discusses hospital politics and health care costs. Drucker also explains the origins of the term...
    • Oral history interview of Mark Willes, 1999-08-24, draft copy

    • Los Angeles Times (Firm); Newspaper editors; Newspaper publishing California Los Angeles; Oral biography; Times Mirror Company
    • Edited draft, fax copy with coversheet of the oral history transcript of Mark Willes’ interview. Mark Willes CEO of Times Mirror Corporation and Editor in Chief of the Los Angeles Times, discusses specific suggestions Peter Drucker made as a...
    • Lecture by Peter Drucker, 1974-01-15, cassette 1, side 2

    • Lectures and lecturing; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Supply and demand; Elasticity (Economics); Footwear; E.I. du Pont de Nemours & Company; Labor supply; Population; Midwifery; Medical care; Childbirth - Statistics; Mass...
    • Peter Drucker discusses the following during his lecture: byproducts and price elasticity; demand for footwear; DuPont and plastic footwear material; logic and hindsight; the size of the workforce; population change; midwifery; children as...
    • Lecture by Peter Drucker, 1974-01-15, cassette 2, side 3

    • Lectures and lecturing; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Population; Consumers; Footwear; Economic development; Older people; Medical care
    • Peter Drucker discusses the following during his lecture: resisting the urge to educate the customer; teenagers and shoes; abandoning what one postpones; economic and social development; and health care payments based upon the frequency, and not...
    • Lecture by Peter Drucker, 1974-01-15, cassette 2, side 4

    • Lectures and lecturing; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Advertising; Stores, Retail; Consumers; Footwear; Shopping centers; Marketing research; Technology; Japan
    • Peter Drucker discusses the following during his lecture: advertising that follows your market; posh stores in poor countries for the upper crust of very rich people; shopping centers; getting paid for scarce knowledge; strategic alternatives;...
    • Lecture by Peter Drucker - business policy, 1974-10, cassette 3, side 1

    • Lectures and lecturing; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Population; Hospitals; Decision making; Sears, Roebuck and Company; Marks & Spencer plc; Capital investments; Brooklyn (New York, N.Y.); Harlem (New York, N.Y.); Wood, Robert...
    • Peter Drucker discusses the following during his lecture: asking what the demographics for a marketplace are; hospital location; service businesses and local demographics; long range and short range decisions; calculating how many years a given sum...
    • Lecture by Peter Drucker - business policy, 1974-10, cassette 6, side 1

    • Lectures and lecturing; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Consumers; Drugs; Physicians; Pharmacy; Housewives; House brands; Decision making; Children; Host families of foreign students; Adoption agencies; People with disabilities;...
    • Peter Drucker discusses the following during his lecture: asking about fundamentals, asking what one’s assumptions are, and asking who our customer is; physicians and buying decisions; pharmaceutical company customers; the two customers of...
    • Lecture by Peter Drucker - business policy, 1974-10, cassette 6, side 2

    • Lectures and lecturing; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Seeds; Risk; Foreign study; Middle class; Consumers; Housewives; Procter & Gamble Company; Laundry; Communities; Pricing; Stores, Retail; Host families of foreign students;...
    • Peter Drucker discusses the following during his lecture: experimentation for the people who can afford the risk; sending a child abroad for a year as experimentation; the middle class and spending; market testing; the definition of quality for an...
    • Lecture by Peter Drucker - business policy, 1974-11, cassette 7, side 1

    • Lectures and lecturing; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Case studies; Decision making; Promotions; Executives; Performance; Chase Manhattan Bank; Loan officers; Dissenting opinions; Business enterprises; Consumers; Adoption...
    • Peter Drucker discusses the following during his lecture: asking what the right questions to ask are, and what assumptions do we have to make; the Peter principle; changing the way one does something when getting a promotion; George Champion and...
    • Lecture by Peter Drucker - business policy, cassette 9, side 2

    • Lectures and lecturing; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Consumers; Automobiles; Business enterprises; Apprentices; College students; Marcus, Siegfried, 1831-1898
    • Peter Drucker discusses the following during his lecture: testing assumptions; apprentice earnings as subsidies; the French university student; the invention of the automobile; and following one strategy. The audio transitions at 00:44:07. The...
    • Lecture by Peter Drucker - business policy, 1974-11-19, cassette 10, side 1

    • Lectures and lecturing; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Montgomery Ward; Case studies; Decision making; Consumers; Sears, Roebuck and Company; Business enterprises; Westinghouse Electric & Manufacturing Company
    • Peter Drucker discusses the following during his lecture: not ruling out an opinion because it coincides with a man’s self-interest; the need for enough dissent to understand an issue; identifying the critical customer; the importance of having a...
    • Lecture by Peter Drucker, cassette 14, side 3

    • Lectures and lecturing; Drucker, Peter F. (Peter Ferdinand), 1909-2005; Consumers; Clothing and dress; Münsterberg, Hugo, 1863-1916; Footwear; Consumption (Economics)
    • Peter Drucker discusses the following during his lecture: meaningful differentiations for businessmen and marketers; consumerism; and not doing things by unanimity. The audio is difficult to hear during parts of the lecture. The recording begins...
    • Dr. Peter F. Drucker on business & management, tape 3

    • Lectures and lecturing; Consumers; Wages; College majors; China; Japan; Women executives; Knowledge workers; Mexico; Strategy & management; Diversification in industry; Labor unions; Unemployment
    • During this question and answer session, Peter Drucker answers questions from his talks entitled "American Economy and Society: Major Structural Changes and How to Capitalize Them" and "From Computer Literacy to Information Literacy." During the...
    • A day with Peter F. Drucker, volume VIII, tape 2

    • Lectures and lecturing; Reed, John S. (John Shepard), 1939-; Citibank (New York, N.Y.); Multinational corporations; Japan; Strategic alliances (Business); General Motors Corporation; Banks and banking; Job titles; Temporary employment; Offshore...
    • During Peter Drucker’s talk entitled "Business and Management: The Changing Corporation" he discusses: joint alliances and market agreements, parent companies and their subsidiaries, changing technology and markets, seniority and Japanese...
    • Interview with Peter Drucker 2001-12-05

    • Interviews; Management; Consumers; Business ethics; Corporations; Conformity in the workplace; Colleges and Universities--Faculty; Medicine; Executives; Organizations; Cooper, James Fenimore, 1789-1851; Austen, Jane, 1775-1817; Dickens, Charles,...
    • In this interview, Peter Drucker begins by discussing his book "The Practice of Management", stating that he wrote it because at the time "there was no book on management". In talking about management, he talks about individuals that make up...
    • A day with Peter F. Drucker, volume XI, tape 2

    • Lectures and lecturing; Alumni and alumnae; Careers; Performance; Learning; Courtesy; Voluntarism; Work; Consumers; Manufactures; Contracting out; Quality and reliability
    • During Peter Drucker's talk entitled "Do You Know Where You Belong?" he discusses the dramatic increase in job mobility in the United States. During his lecture, he talks about: the employment of former Drucker students, knowing where and how to...

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